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PURIS Pea 2.0

Dairy has met its match

PURIS P2.0 is the best-tasting plant protein. Our revolutionary patent-pending process creates the smoothest, cleanest pea protein ever.

PURIS pea protein splash

Why You'll
Love PURIS 2.0

Neutral Taste
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Beany, earthy aftertaste doesn't have to be the norm.

Most protein-packed foods and beverages on the shelves today simply don't taste good — some are too gritty, others taste extremely earthy, and most (if not all) require extra ingredients to solve these challenges.

So, it's no surprise that 46% of consumers say that taste and flavor significantly influence their purchasing decision for sports nutrition products.

In an industry where taste is king, your customers deserve unmatched neutrality, creaminess, color, odor, and flavor. A clean-label favorite, P2.0 offers a clean slate for creativity and one-of-a-kind products. And because of its solubility and neutral flavor, it's able to be used in higher concentrations without diminishing product quality.

91% of respondents prefer PURIS 2.0 pea protein powder compared to best-selling vegan protein powder
Superior Mouthfeel
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So smooth, it's criminal.

Creamy. Smooth. Delicious. Today's consumers don't just want good-for-you products — they want an experience. That means it's not enough to give consumers protein-packed options; the products you offer have to be pleasant to eat or drink, as well.

PURIS 2.0 is the smoothest, creamiest plant-based protein you'll find on the market. It's more than a protein —  it's a sensory adventure offering an ultra-smooth mouthfeel with no chalky or gritty texture.

With consumers craving natural ingredients and fewer artificial ingredients and additives, P2.0 can offer around 20% cost-in-use savings depending on your formula.

Donut chart showing 33% of consumers want improved texture in plant-based offerings, with milk splash graphic
Whey Alternative
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So good, you'll forget it's not dairy.

Whey has owned a large protein market share for years — but dairy-based proteins also tend to experience unstable pricing, making them a more unpredictable line item for your budget — and for your consumers.

Not only do plant-based proteins belong to a more stable market, but consumers are seeking them out, with Google Searches for pea protein surging 37.5% over the past decade.

PURIS 2.0 presents as a light plant-based protein, making it closer to dairy and dairy-based proteins (and easier to achieve coloring for vanilla-flavored products). And when switching from whey to PURIS 2.0, our manufacturers save anywhere from ~6% to ~38%, depending on formulation, after swapping proteins and dropping maskers.

Line chart comparing whey vs pea protein price volatility from 2021 to 2023, showing whey protein fluctuating between -56% and +86% while pea protein remains stable at +7% to -22%.
Radar chart comparing PURIS P2.0 pea protein to three competitors across nine flavor attributes including aroma intensity, nutty, cardboard, green pea, and bitter notes.

Applications

Ready-to-drink (RTD) beverages
Ready-to-mix powders
Non-dairy products (e.g., cheese, milk, yogurt)
Coffee

Order P2.0 In
Bulk Today.

Skip the wait. Order P2.0 Non-GMO Pea Protein Isolate in bulk bags (44lbs) directly from the PURIS Pantry shop. Same clean, complete protein, ready to ship from our Minnesota facility.

puris-bags-stacked

Why use peas for your protein?

Soy Protein
Whey Protein
Rice Protein
casein Protein
Vegan
Free From Common Allergens
Glyphosate Residue Free
Smooth Mouthfeel
Strong Emulsification
Good Solubility
Builds Soil Health
Water Efficient
plant based icon
Plant-based
non gmo icon
Non-GMO
soy free icon
Soy-free
gluten free icon
Gluten-free
keto icon
Keto
kosher icon
Kosher
solvent-free icon
Solvent-free
organic icon
Available in organic

Frequently Asked Questions

What formulation challenges does PURIS 2.0 solve?

Most plant proteins bring gritty texture and a beany, earthy aftertaste that force formulators into extra maskers and stabilizers. Nearly half of consumers say taste and flavor primarily drive their sports nutrition purchases, so those workarounds carry a real cost. PURIS 2.0 was engineered with a patent-pending process specifically to remove the need for them.

Is PURIS 2.0 actually neutral-tasting?

Yes. In a blind sensory study comparing P2.0, P870, and two competitor pea proteins sourced from Europe and China, 61% of consumers preferred the taste of P2.0, the highest of any sample tested.

What pH, temperature, and processing conditions does PURIS 2.0 require?

PURIS 2.0 performs best at a pH of 6.8–8.0 for neutral or low-acid formulations. Water temperatures of 140°F or higher speed hydration, and full hydration typically takes 5–10 minutes with adequate shear, ideally through two-stage homogenization.

What's the recommended usage rate for PURIS 2.0?

Recommended inclusion rates vary by application: 4.0–5.0% for non-dairy milk, 7.5–8.0% for non-dairy yogurt, 4.2–4.8% for non-dairy cream cheese, 7.0–8.0% for a standard 20g-protein RTD beverage, and 10.5–11.0% for an ultra-high-protein 30g RTD beverage.

Does PURIS 2.0 reduce production costs?

Yes. Because P2.0 needs little to no flavor masking, manufacturers have saved 5.8%–38.6% in production cost, and up to 40% in some formulations, by switching from other pea proteins and dropping maskers.

How does PURIS 2.0 perform against other plant-based protein powders?

In independent sensory testing, 91% of respondents preferred PURIS 2.0 over the best-selling plant-based protein powder on the market.

Is PURIS 2.0 non-GMO and allergen-friendly?

Yes. PURIS 2.0 is made from non-GMO yellow field peas and is free from the major allergens found in dairy, soy, and egg.

What applications is PURIS 2.0 best suited for?

PURIS 2.0 performs best in ready-to-drink and ready-to-mix beverages, non-dairy milks and yogurts, and coffee applications, wherever a smooth, dairy-like mouthfeel and neutral flavor matter most.

 

Ready to taste test?